In this day and time the common consumer has to be very careful when purchasing high prices handbags. Companies are betting high stacks money that the common consumer will not recognize handbag reproductions. They also know that most consumers will not know what to look for when evaluating if a handbag is fake or the real deal (authentic). Education is key, so here I will outline a few key things to look for when evaluating a Juicy Couture handbag.

First of all evaluate the place that you are purchasing from. For the most part you will not find a fake name brand handbag from a store like Nordstrom’s. Stores like these are very careful about having their names tarnished by fake merchandise. They cater to people that are willing to pay full price for authentic merchandise and they don’t want to scare that type of customer away. So, if you're will to pay full price and want to take the guess work out of all of this just go to Nordstrom’s or a store like it in your area. Guess work done.

But if you’re not willing to pay full price and you want to find deals then my second choice would be auction site. The two auction sites that come to my mind are eBay.com or overstock.com. Both have sellers that sell authentic and well as fake Juicy Couture handbags. Let’s start from the top.

Evaluate the seller. EBay makes evaluating sellers kind of easy. First of all you want to find sellers that have a positive track record. Don’t buy from sellers that don’t have any feedback or very little feedback. You will not be able to find out from these sellers if their merchandise is authentic, unless you don’t care if it is authentic or not. But I think you would not be reading this if you did not care. You want to dig into the feedback. If the seller has any negative feedback what were the comments. Did anyone complain that the merchandise if fake. If you find even one comment stating this leave this seller alone.

Second, ask for pictures of the merchandise, most of the time you will not be able to see necessary signs from the initial pictures posted on eBay. So ask the seller to see close up pictures. Most sellers would be glad to show off their merchandise and will take close up pictures for you. These are the kind of sellers that you are looking for. They have a keen eye for customer service. If the seller is unwilling to provide the pictures or does not even return you email. Once again leave this seller alone. He/she is not worth the time and agony that may be associated with the purchasing.

Once you have the pictures it is time to evaluate the bag itself. First, check out the leather. A brand new Juicy Couture handbag has dark leather that is not as shinny. Also, because this is a high class bag Juicy Couture does not use low grade leather. Low grade leather is usually ruff and thicker. The leather used for Juicy Couture handbags will be soft and thinner.

Next, take a look at the stitching. Does the stitching look like it has been rushed or out of place. Most fake handbag manufactures don’t take the necessary time to put out a quality product and it usually shows in the stitching.

Now, take a look inside. How does the inside feel? First, the inside should be made out of cotton. Not any of these synthetic materials. Is the fabric smooth to the touch and flexible? Once again, fake distributors will not pay for quality material. Quality material will take dollars out of their pockets. So, if the material inside of the purse is ruff and is made with polyester and stiff, it is definitely a fake Juicy Couture handbag.

I hope I was also to give you a short education in what to look for when purchasing a authentic Juicy Couture handbag.