How can you tell Joe’s from Jag or Guess from Gap? Look at the pocket design! The premium jeans craze has brought with it a universal back pocket obsession. For some, being able to identify a designer brand by the back pocket has become a consuming pastime (although I suspect my boyfriend has ulterior motives). Every brand has their signature stitch, color, shape or design. Besides flaunting your exquisite good taste, what do back pockets do for you? You know if they look fab or frumpy, we’ll tell you why.

Gone are the days when the back pocket was purely a utilitarian feature. With the care and craftsmanship that goes into today’s denim pocket designs, it is sacrilegious to even use them. No matter how appealing they are on a hanger, the true test of any pocket is how it looks on your butt. Not every design is for every body, we’ll help you find what will work for you.

Embellished jean pockets:
Fun and attention grabbing embellishments abound on these jean pockets and they really punch up the WOW factor on a pair of jeans. Intricate embroidery, multi-colored stitching, and fabric insets are all designed to focus attention on your assets. They do a great job, adding dimension and interest to your seat. While this is perfect for flat seats, making them appear fuller and rounder, it can be too much added bulk for full seats.