Michael Jordan sneakers or as they are popularly known, Jordans are the label name for the sports shoe line launched by Nike in the year 1985, in the honor of the basketball super star of that time. Nike had always been a promoter of sports and the launching of that new line was meant to emphasize that point. People at that time were looking at wholesale Jordans as a way to promote their superstar, rather than wear designer label shoes. Whether bought at retail shops or as wholesale Jordans are still one of the most popular sneaker brands in the world.

In the mid-eighties, when the sneakers were launched, young boys would work hard to save money so they could buy a pair of wholesale Jordans; wholesale – because they were more affordable and within the reach.

While we are on the topic, did you know that each sneaker of Nike, is made with a purpose – such as there are special models for football, for hockey, for basket ball and so on. The sneakers for basketball always have cotton shoelaces so that it does not open during the game. Hence, you should always buy those sneakers, which suit your purpose – not just buy wholesale Jordans as most people do, just because they look so great. If you are not in any sport, please be informed that there are special sneakers for walking and/or jogging. Each year brings some innovation to the to the designer sports shoe.

First it was lights (and the shoe had batteries as well) that were flashing everytime you put your foot down – attractive but totally useless otherwise. Then, came comfort improvements such as shoes with built in spring that reduce foot stress while walking. When people look for wholesale Jordan they are looking for comfort, for fashion and for durability. Fortunately, this sneaker model offers it all. Though it comes pricey, the shoes are great value for money and are always in great demand even now, more than 20 years after it was launched.

Today there are more than 20 models of Michael Jordan sneakers, the last model being introduced to the market in February 2005. Each and every one of these sneakers were a runaway success. These sneakers whether from retail shops or as wholesale Jordans, sold like hot cakes, and still are. The beauty of it is that these sneakers are now sold over the net as well. People nowadays choose this way of purchasing a lot of goods, not only sneakers, because of the great convenient the Net offers, i.e. just browse on your computer at home, choose your brand, particulars, charge your card and presto! You have got it delivered at your doorstep. It is easy convenient and extremely satisfying to shop over the Net.